3D eCommerce technology adoption and integration continues its rise across industries
LOS ANGELES–(BUSINESS WIRE)–VNTANA, the industry leader in 3D eCommerce technology, reports a record year for customer, revenue, partnership and employee growth in 2021. The company saw a 500% expansion in customers and partners, confirming the continued industry adoption of 3D and Augmented Reality (AR) technology for brands and retailers in eCommerce.
VNTANA’s patented optimization algorithms allow brands to use their existing 3D designs to instantly create high-fidelity, fast-loading 3D assets that are automatically optimized for use across web, social media, advertising, game-engines and the metaverse. This is a game changer for brands across fashion, footwear, furniture, tools, sporting goods and more that are looking to optimize the consumer shopping experience.
“The rapid growth of VNTANA highlights the industry’s increasing need to innovate and adapt to meet the evolving requirements of the online consumer,” notes Ashley Crowder, co-founder and CEO of VNTANA. “3D and AR tech is a way for brands to engage with their partners, vendors and customers across multiple channels and provides opportunities for integrations into current eCommerce strategies. We’re excited about the potential for VNTANA to work alongside retailers to reap the benefits that this technology provides to the bottom line.”
To meet the needs of its customers, VNTANA’s staff also doubled in 2021 and will continue to grow through 2022, with plans to expand its sales, marketing, customer success and engineering teams. VNTANA’s 3D Scanning Partner Program is also projected to increase company partnerships in the coming year.
The company also announced three new strategic partnerships in the last year with Browzwear, PTC, and JOOR. VNTANA adds its first new partnership in 2022 with virtuality.fashion, a company that aims to make 3D virtualization accessible, affordable and easy for anyone to use. virtuality.fashion offers unique fashion design, collaboration and virtual showroom applications based on the concept of 3D as-a-service.
VNTANA is a SaaS platform that makes 3D eCommerce fast and easy at scale which has proven to double conversion rates and increase cart size by 60%. The patented optimization algorithms in VNTANA’s 3D CMS allow brands like Hugo Boss, Deckers Brands, and Diesel to use their existing 3D models to instantly create high-fidelity, fast-loading 3D assets that are automatically optimized for use across the web, social media, advertising, game-engines and more. Just like Vimeo and YouTube made it easy to share and embed video, VNTANA makes it easy for brands across fashion, footwear, furniture, tools, and more to share and embed 3D and AR for sales and marketing use.