Technology:

Content Insider #582 - Social Video


Social Media Video Vying for Streaming Viewing Time
Content Insider #582 - Social Video
Social media video is big business, at least it is for Google, Facebook, Instagram, Twitter, Reddit and the companies that were born on the iNet because wherever you find a few thousand or tens-of-thousands of viewers gather you'll find ads. That spells profits for them. The more viewers/followers, the more dollars they rake in. Along the way the social creators make money.They aren't my "gotta watch" OTT channels but when they start adding more real news we might tune in a little more often. But it is a great place for movies, TV series to reach new viewers. It can also be a great place for indie filmmakers to promote their work and themselves Read More

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Technology:
Content Insider #535 - VR Film Work
Content Insider #535 - VR Film Work
In just a few weeks the content ecosystem will focus all of its attention on Amsterdam. Once again VR will garner all of the coverage because well it's a lot more glamorous than things like codecs, true streaming bandwidth and carriers throttling mobile video delivery. VR is so real this year you can almost touch it and the excitement, opportunities are beginning to be appreciated. Some of the most fertile shooter minds have perfected techniques to make VR more than just cute but a strong commercial solution for entertainment and business. It will also be great to take off the goggles and see what the streaming 4K world is going to offer people across the M&E spectrum. Despite all the great new tools it's still talent that drives the industry. Read More
Business Issues:
Content Insider #532 - Content Delivery
Content Insider #532 - Content Delivery
There's more and better content available today than you can possibly view in a lifetime thanks to great work indie filmmakers are doing. The key is getting the right titles to come to your attention to invest your time in viewing. You could let the network tell you what they think is best for you but that kinda sucks. No it's more fun, more enlightening to find the best stuff off the beaten path like at Vimeo. The key will be new technology that enables richer content to get to your screen regardless of where you're watching it. At IBC we'll hear the promises and at SMPTE we'll hear about the progress that has been made. Hint - It's all good and getting better! Read More
Feature:
Content Insider #527 - Content Workload in the Cloud
Content Insider #527 - Content Workload in the Cloud
Okay I admit it, I'm not a huge fan of the Cloud...not like Amazon, MS, Google, Facebook, IBM and the other service providers, heck even Adobe. It has its place and face it you can't do stuff without being in the cloud some of the time. The way filmmakers work today with specialists around the globe you're always sending parts somewhere. Business couldn't run without pretty fast, pretty reliable cloud communications. And yes this came to you via the cloud. Heck after you've completed your project and made a local backup, across town backup, outta state backup (you do that right?) then there's nothing like one more copy up there...just in case. But as Yoda said, "Choose wisely you must, young Padawan." Read More
Events:
Content, Streaming Take Center Stage at NAB
Content, Streaming Take Center Stage at NAB
When everything around you is in total chaos, the best thing you can do is change your tag line to give folks the feeling you're in front of the situation. NAB (National Association of Broadcasters) did that with style this year by highlighting the MET (Media & Entertainment Technology) effect. That way, everyone could explain how they met or were meeting the market's demands and needs. Read More
Feature:
Top Mobile Accessories for Farm Workers
Top Mobile Accessories for Farm Workers
Prep your workforce for greater productivity. Read More
Technology:
Content Insider #515 - Streams
Content Insider #515 - Streams
Yes Google is getting back to the point where they can make a ton of money selling ad space on YouTube (along with your online activity data) but they have ambitions like everyone else. It's their own streaming video/movie/content channel. Ok it's not Netflix, Amazon Prime, Sky or Rogers but it's only $35 a month (whooppee!). My issue is that there is too much really insanely great indie filmmaker work out there to bother with the YouTube stuff. At NAB everyone will be hustling their solutions and hoping to gawd everyone doesn't get on the iNet or airwaves at the same time. Fortunately industry executives will get right on that little problem next month and by the time we're all needing a video fix it will be there...they hope. Read More
Video-Based Tutorial:
SCRATCH VR Stitching and Ambisonic Audio Tutorial
SCRATCH VR Stitching and Ambisonic Audio Tutorial
Creating VR/360 experiences requires focused attention to complex details and most usually fast time-to-market. SCRATCH VR Suite 8.6 simplifies the VR post-production process with one-stop shopping - a single, streamlined VR/360 workflow that includes all the needed functions for creating impactful VR/360 experiences - saving enormous amounts of time, hassles, and money. Read More
Business Issues:
Content Insider #513 - The Shooter's Job(s)
Content Insider #513 - The Shooter's Job(s)
Indie filmmakers learn a lot from their mentors, their peers, film schools, almost everyone they meet - new ideas, new techniques, new solutions. The produce super entertainment for people around the globe to enjoy. What I haven't heard too often is getting their creative work seen by real people. And today with so many viewing options and a dizzying array of content...how do you market it to keep your film work in front of eyeballs to enjoy (and pay for). Nicole and Chris Sobchack's recent release of a hilarious episodic series ,Please Tell Me I'm Adopted! gives you an inside view of what it takes to produce the film of your choice and get it seen. See what Nicole and Chris learned along the way as well as their sequel and future filmmaking plans. Read More

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