Project Profile:

Capturing the Horror of "The Atoning" with Blackmagic Design


Capturing the Horror of
Family drama unfolds and demons arise in the new indie supernatural thriller, "The Atoning." The film follows a family that is haunted by the horrors of their past, with the parents (Virginia Newcomb, Michael LaCour) trying to protect their young son Sam (Cannon Bosarge) from a dark secret that will tear them all apart. Read More

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Secure Media Content Transport and Storage in Space
Secure Media Content Transport and Storage in Space
The media and entertainment industries are facing unprecedented cybersecurity challenges. One studio suffered the theft of an entire season of a popular show, and another had an unreleased film stolen. In both cases, the material was held for ransom by cybercriminals. This kind of threat poses potentially disastrous consequences for anyone creating or distributing content. Media and entertainment companies face threats from criminals running the gamut from profiteers to nation-states. Ransomware exploits, destruction of servers and the theft of terabytes of data are all part of the pandemic cybersecurity crisis that challenges any organization reliant upon terrestrial networks to store and transport data. Fortunately, that is about to change. Read More
Trailer:
Civil War Action
Civil War Action
Seventy plus years before WW II and the bloody battle on Dunkirk - made more infamous by the movie - there was the U.S.'s Civil War. And you can experience it up close and personal...very personal with the VR stream. Read More
Product Review:
Tenba Cineluxe Shoulder Bag 24
Tenba Cineluxe Shoulder Bag 24
Over the last 30 years, I've used all sorts of bags and cases to store and transport my cameras. I've used hard case, and soft bags. I've used cases that claim to be soft but sturdy, but ultimate fall apart, thus putting my gear in jeopardy. For the last month I've been using the Tenba Ceneluxe Shoulder Bag 24, and it has moved to the top of my list of bags that make it easy to store my cameras and take them on the road. Read More
Featured News:
ASSIMILATE SCRATCH VR Certified by Facebook Live 360 Ready for Live Streaming
ASSIMILATE SCRATCH VR Certified by Facebook Live 360 Ready for Live Streaming
ASSIMILATE's SCRATCH VR is now certified as a third-party software for the Facebook Live 360 Ready program. ASSIMILATE's VR partner, Z CAM, is also included in the Live 360 Ready program with its S1 VR camera. Along with a Z CAM S1 VR camera, SCRATCH VR Z provides the only camera/software Facebook-certified Live 360 solution. SCRATCH VR Z offers advanced, real-time features like inserting/composting graphics/text overlays, including animations, and keying for elements like green screen for live streaming. Read More
Featured News:
Assimilate Demos Z Cam S1- S1 Pro - Scratch VR Z Integrated VR Workflow at SIGGRAPH 2017
Assimilate Demos Z Cam S1- S1 Pro - Scratch VR Z Integrated VR Workflow at SIGGRAPH 2017
Assimilate, Santa Clara, CA - VR is the game changer in media today, as well as the future, for all markets, such as entertainment, mobile apps, education, medical, engineering, travel and more. At Siggraph 2017 Assimilate will be at The Studio-B&H booth 915 to demo its award-winning VR integrated workflows. Z Cam and Assimilate have partnered to offer the only integrated VR workflow with the Z Cam S1 or S1 Pro/Scratch VR Z Bundle: from image acquisition with Z CAM's high-performance S1/S1 Pro VR cameras, and stitching with its optical-flow WonderStitch software, through to a streamlined VR post-production workflow with Assimilate's real-time Scratch(r) VR Z tools. Read More
Case Study:
Fresh Off the Grill
Fresh Off the Grill
Just in time for summer, the Texas Beef Council had a series of social media videos prepared by Ralph Smyth Entertainment with outstanding results. Read More
Featured News:
Z CAM & ASSIMILATE Announce Second VR Integrated Workflow with New Ultimate S1 Pro VR Camera & SCRATCH VR Z Post Tools
Z CAM & ASSIMILATE Announce Second VR Integrated Workflow with New Ultimate S1 Pro VR Camera & SCRATCH VR Z Post Tools
Bringing ultimate VR camera and post-production tool performance to VR content creators, Z CAM and Assimilate(r) are offering their second VR integrated workflow bundle with the Z CAM S1 Pro VR camera and the Assimilate Scratch VR Z post-production tools. Following on the heals of the award-winning S1 Professional VR Camera that delivers impressive image quality, the new Z CAM S1 Pro offers an even higher level of image quality that includes superior handling of low lights and dynamic range with detailed, well saturated, noise-free video. Combined with Z CAM's WonderStitch optical-flow stitch feature and the end-to-end Scratch(r) VR Z tools, content creators in any market now have a hassle-free, streamlined workflow for creating the ultimate, professional VR experiences at incomparable price/performance value. Read More
Feature:
4 Tips for Creating Viral Content
4 Tips for Creating Viral Content
Social media and the growth of smartphone use has changed the way people read the news, interact with one another and gather information. According to Facebook, they have 1.13 billion active users everyday with just over one billion of them using their smartphones to connect. Instagram has 500 million profiles with 300 active users each day and Twitter has 313 million users each month. This constant connection to social media is impacting people's lives and helping marketers create content that quickly spreads around the world. Everyone wants to create content that will become viral, but it takes a certain mindset to produce content that readers want to share. Highlighted below are four tips to help you create viral content. Read More
Feature:
Video in Business
Video in Business
To most people, "video" invokes the idea of entertainment. The latest blockbuster movie about some superhero or another, a favorite TV show that seems to go on forever such as MASH or more lately, something internet based on a file sharing service such as YouTube, Facebook or Vimeo, usually containing 60 seconds of badly shot video using a smartphone, no composition, little if any editing and garbled audio. Stereotyping? Sure! But it is the truth more often than not and may have turned you off one of the very best uses of video there is. To market your business. Read More
Feature:
Content Insider #527 - Content Workload in the Cloud
Content Insider #527 - Content Workload in the Cloud
Okay I admit it, I'm not a huge fan of the Cloud...not like Amazon, MS, Google, Facebook, IBM and the other service providers, heck even Adobe. It has its place and face it you can't do stuff without being in the cloud some of the time. The way filmmakers work today with specialists around the globe you're always sending parts somewhere. Business couldn't run without pretty fast, pretty reliable cloud communications. And yes this came to you via the cloud. Heck after you've completed your project and made a local backup, across town backup, outta state backup (you do that right?) then there's nothing like one more copy up there...just in case. But as Yoda said, "Choose wisely you must, young Padawan." Read More
Business Issues:
Content Insider #525 - Next Up for VR
Content Insider #525 - Next Up for VR
More powerful graphic processor units and a series of new development tools combined with the creativity of filmmakers have set the stage for a spurt of new immersive films to emerge. As VR camera prices continue to drop (and improve) VR production is getting better as filmmakers experiment as to what works and what doesn't. Directors like Doug Liman have done a lot to put the viewer in the center of and in control of the story. It's surprising what a new generation of hardware and refined software can do in the hands of today's creative talents who are determined to make visual storytelling more compelling. Read More
Feature:
Content Insider #524 - Women in Film
Content Insider #524 - Women in Film
She took on a Mummy, Top Gun ace, slew of pirates, slimey alien, galaxy guardians, beach hulks, a king with a sword and more. Still Wonder Woman director Patty Jackson showed the industry that when it comes to stuff people want to see - great video content - they're gender blind. Now all the knuckle-draggers have to do is realize that the best man for the job -- say 50 percent of the time -- might be a woman. Of course we need to address things like color bias and equal pay but jeezz one step at a time. Wonder Woman is on the way to deliver $300M in the US and 4X that worldwide, her film's success might show the industry (and others) we have too many other challenges to simply ignore or dismiss half of the population. Read More
Personal Profile:
Combining the Art of Cinematography, Colorist and Producer
Combining the Art of Cinematography, Colorist and Producer
Jamie Trent is a rarity -- a member of the International Cinematographers Guild, Society of Camera Operators, Australian Cinematographers Society and the Producers Guild of America. All while being a professional colorist with a number of colorist credits on films and TV shows which qualify him to be represented by the Motion Picture Editors Guild, IATSE Local 700. The art and skills needed to be either a professional Cinematographer or a Colorist take years to hone, but to JT these skills naturally complement each other. Read More
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Content Insider #522 - Entertainment Unleashed
Content Insider #522 - Entertainment Unleashed
I've never tried binge viewing. If I miss a segment of a show I don't break into a cold sweat. When a series disappears from our home OTT viewing schedule I shrug my shoulders and move on to something else. When the commercials come on I watch (and memorize) 'em. I know, it's a little wierd. My daughter on the other hand can't get enough video. She'll watch something on the TV while catching up with her favorite online video(s) and check out the important stuff on her iPhone. And neither of us even scratch the surface of what's available to watch. No one can because there are only 24 hours in a day. Content production and consumption is changing so quickly and niche viewing is becoming more important than mass audience no matter which screen people use. Read More
Product Review:
Cotton StrapShot EV1 Holster
Cotton StrapShot EV1 Holster
Photographers need to be ready to take a photo at a moment's notice, but must be diligent in protecting the expensive equipment they are using. Ditching a lens cap for a cheap UV filter reduces the time it take you to go from camera off to click the shutter. Camera bags are chosen for their ability to keep gear safe and how easy they allow you to access that gear. If you are of an adventurous mind and spend your time hiking through the woods, casting a line in a river, or any number of outdoor activities, you face the same two problems but to more of an extreme. The Cotton StrapShot EV1 Holster is here to lend a helping hand. Read More

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