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4 Ways to Make Your Website Relevant By Kevin Gardner Perhaps you've used a website to drive your business results. The rapid advances of website functionality and designs have brought new expectations to web visitors. These features and expectations have fueled the growth of digital enterprises. However, it has become essential for online retailers to respond to customer expectations effectively. You don't have to rebuild your website every 12 months, but regular updates, layout improvements, and minor tweaks can go a long way to increase your website traffic. Your website's needs and functionality will keep changing to respond to your visitors' expectations. Here are a few tips to make your website relevant throughout its lifetime. ...Read More »
Hard Edge Drama By Miles Weston Lots of filmmakers grew up in innocent times in innocent areas of the world but sometimes going back is a lot different from what existed in your memories. ...Read More »
Island Time By Miles Weston FoR stays focused on having the right tools, the right storage to deliver new ad spot for Jamaica in a Bottle... ...Read More »
Content Insider #568 - Pure Mission By Miles Weston Everyone who attended NAB this year was on a mission. A mission to create the best content, a mission to deliver content to the right audience, a mission to produce great films for device and theatre viewing. We'll start by discussing some of the best solutions for some of the creative people we know - shooters, production/post folks. And there was plenty of new products, new services, new features announced at the show to get a filmmakers motor running this year. And again SuperMeet was fun, insane and informative. Shoot it, produce it, store it. Then? Sell it. It's all good and getting better! ...Read More »
NAB's future imagination By Ko Maruyama Andy Marken summarizes some of the ideas from this year's NAB, including what some are predicting for film and television into 2021. While there are certainly hurdles for how producers will get there, visual consumption is definitely rising ...Read More »
REVision FX's new tools By Ko Maruyama 360 video production is quickly becoming part of your post production workflow, but there may be tools that you rely on in your 2D pipeline which weren't available until now. REVision FX has made both Twixtor and RSMB support 360 footage. RealSmart Motion Blur is a favorite in many pipelines, and now can be part of your 360 compositing as well. ...Read More »
Logging Data By Miles Weston Shooting great content is the rule by which you're measured but being able to find just the right images and segment is even more important and it needs to be fast, accurate and automated ...Read More »
Traveling Back to the 1950s with "The Marvelous Mrs. Maisel" The new hit show from Amy Sherman-Palladino ("Gilmore Girls") and Daniel Palladino ("Family Guy") takes viewers back to 1958 on the Upper West Side of Manhattan when life abruptly changes for Miriam "Midge" Maisel after her husband leaves her. Breaking the mold and trying stand-up comedy quickly lands Midge in jail, while also landing her a lot of laughs. Visual effects (VFX) veteran Lesley Robson-Foster ("Logan Lucky," "The Great Gatsby") joined the streaming series as VFX Supervisor. Robson-Foster and her team used a Blackmagic URSA Mini Pro digital film camera to shoot B roll, establishing shots and VFX plates for the series. ...Read More »
Lumaforge presents... By Ko Maruyama LUMAFORGE PRESENTS: FASTER, TOGETHER - LIVE @ NAB 2018 ...Read More »
MuxLab unveils Triple Display at NAB By Ko Maruyama MuxLab unveils its new HDMI/3G-SDI Triple Display (model 500840) at NAB this year. This rack-mount solution takes up two spaces on a standard 19-inch rack and can support three five-inch TFT LCD displays. The ability to view three screens at a time makes it easy for broadcasters to see and measure video performance from remote cameras and other video feeds while saving a significant amount of space. Multiple types of displays are supported including 3G-SDI, 1080p HDMI and composite video with audio. ...Read More »
Assimilate Extends Immersive-Product Leadership with New 3D180 Post Production Workflows in Scratch VR 9.0 At NAB 2018, Assimilate is showcasing several new Scratch VR 9.0 post-production workflows that are geared to enabling content creators with the highest quality and most efficient VR tools in simplified, one-stop-shopping, end-to-end 3D180 and VR360 production workflows. ...Read More »
Assimilate Announces Scratch 9.0 - Major Update for Ultimate Performance and User-Friendly UI With version Scratch 9.0, Assimilate announces a major update to its entire Scratch product line at NAB 2018. As its most aggressive, highest-performing, and user-friendly product update to date, Assimilate's new Scratch 9.0 delivers a big boost in efficiency and performance, saving enormous amounts of time for DITs doing dailies and for all the creative functions throughout the post-production workflow. ...Read More »
Content Insider #562 - Taking Chances By Miles Weston I'm still trying to figure out fact from wishful thinking from the HPA Tech Retreat last week in Palm Desert, CA. It's not that easy. Why? We know a lot of EPs, DPs, DITs, editors, audio, creative people who work in the visual storytelling field. They all focus on delivering "the director's intent" to the content consumer even when that director is him or herself. They see things differently. They use the best, most advanced tools available to create something they can only see in their mind(s) and let the viewer interpret the message. Sometimes they bomb. Sometimes they hit the bullseye and people just get it. Most of the time the story works well enough to make them want to do it again. Are you willing to take those types of chances? ...Read More »
New VR Integrated Super Bundles from NextComputing, Z CAM, and ASSIMILATE NextComputing has joined forces with Z CAM and ASSIMILATE to create the complete turnkey VR Studio to give all content creators one-stop-shopping for a powerful, fully integrated VR workflow. Foundation VR Studio provides all you need for your immersive productions. The Power VR Studio gives you the extra boost for more challenging VR productions. ...Read More »
Collaboration in the games industry - a Blockchain revolution By Dean Anderson We look back fondly to the early excitement of the internet- allowing workers to collaborate not just in different cities, but between different countries. However, beyond the more collaborative world of work, another exciting development began: the birth of dynamic online communities. The internet allows these communities to collaboratively pioneer innovations in areas such as science and technology, the arts and media. It's time for organisations around the world to take this collaborative approach seriously. ...Read More »
How To Make Your CRM Big Data Small By Lorcan Malone, President and COO of Swiftpage Small and midsized (SMB) businesses love to think big, and there's no better way to do that than with the right customer relationship management (CRM) technology. The operative words here, of course, are the right. As the sheer volume of customer information captured through CRM continues to increase, businesses must evaluate whether they can truly capitalize on the valuable data their CRM software delivers. And so, it's important to ensure that your CRM is designed with an SMB business needs in mind, since the tools and data that large corporations use might be of minimal use, irrelevant or even holding your SMB business back. ...Read More »
For M&E Projects By Miles Weston Film projects often allow producers a choice of two out of three choices - time, money, quality - while communications may enable all three. ...Read More »
Content Insider #561 - Supported Streams By Miles Weston With appointment TV getting whiskers and streamers becoming more important, upfronts this year are going to be interesting. Upfronts? That's where advertisers place their bets on shows. This year there's a new set of tools focused on attribution and outcome...the ability to trace commercials to actual sales. Yes all your online activity enables this. Now advertisers can have proof that their 6-,15-,30- and 60-second commercials work...or not. Don't kid me you don't just watch Netflix and Amazon Prime stuff. Free wins over a few bucks every hour of the day, day of the week. And thanks to the marvels of OTT shows, networks and marketers will be able to check off when you go to McDonalds vs healthy food places. Free...Gotcha!!! ...Read More »
Content Insider #560 - Extended Viewing By Miles Weston Our son recently said he doesn't like TV even though the weekend before he spent three hours in his room binging on some new Netflix series on his iPhone. Right now he has to constantly recharge it so he can watch all the extreme Olympics contests. He doesn't really dislike TV, he just likes to pick when/where/how he watches the stuff. Sure if you're "of a certain age" you like watching the 6 p.m. news at 6 p.m. but the Olympics coverage is proving people increasingly like the convenience of the video stream. Now all we have to do is wait for 5G to move beyond trials and into the real world. Maybe it will be here for the 2020 Olympics! ...Read More »
NAB 2018 - Panasonic and TVU Networks Announce New Camera/IP Management and Delivery Integration With a new integration of Panasonic cameras, TVU Networks, the global technology and innovation leader in live IP video solutions, and Panasonic further their technology collaboration with the introduction of two new video solutions. With these new product integrations, TVU welcomes Panasonic to the TVU ecosystem and TVU Grid featuring IP video switching, routing and distribution. ...Read More »
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