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CAKE by Accelerize Joins Global Performance Marketing Community as a Leading Sponsor at Affiliate Summit West(January 02, 2018)
NEWPORT BEACH, CA, Jan. 02, 2018 (GLOBE NEWSWIRE) -- Accelerize (OTCQB: ACLZ) (OTCBB: ACLZ) and its digital marketing software division CAKE today announced the company’s participation as both a sponsor and exhibitor at Affiliate Summit West, held January 7-9, 2018 at the Paris Las Vegas Hotel. Billed as the performance marketing industry’s premier global gathering, the event attracts more than 6,000 attendees, exhibitors and thought leaders from over 70 countries.
Affiliate Summit West brings together a wide range of stakeholders – including global brands, agencies, online publishers, networks, media companies, technology providers and more – to network and learn more about the trends and innovations currently shaping the performance marketing industry. The event features three main trade show areas that will include 300+ exhibitors and sponsors, as well as engaging presentations and panels from over 100 speakers, covering the top challenges and opportunities for performance marketers, as well as the latest industry developments.
As a Bronze sponsor and exhibitor at Affiliate Summit West, CAKE joins a select group of industry leaders that will have a highly visible presence at the event. Attendees can visit booth #303 and Meet Market tables A9/A10 to learn more about CAKE’s latest enterprise solution, Journey by CAKE, which is designed to provide performance marketers with an extended view into the customer journey. A cloud-based solution, Journey by CAKE delivers real-time analytics, data-driven attribution and seamless integrations with popular media platforms. The platform allows users to capture valuable, cross-channel intelligence that drives better decisions and maximizes return on advertising spend (ROAS.)
The affiliate space continues to grow and mature as a channel, with eMarketer predicting that affiliate marketing spend will hit $6.8 billion by 2020.
“Performance marketing is demonstrating its value for today’s brands with tangible ROAS,” said Santi Pierini, CAKE President and Chief Operating Officer of Accelerize. “As marketers scale their affiliate programs, they need proven solutions that will enable them to manage, measure and optimize campaigns across multiple channels and partners. This is what we are delivering with Journey by CAKE, and we look forward to sharing our vision for Marketing Intelligence with attendees at Affiliate Summit West.”
About CAKE by Accelerize
CAKE, a division of Accelerize Inc., provides proprietary cloud-based solutions to collect, attribute and optimize the performance of digital marketing return on investment, in real-time. Bringing clarity to cross-channel marketing campaigns, we empower advertisers, agencies, publishers and networks from more than 50 countries worldwide with the insight to make intelligent marketing decisions. CAKE by Accelerize is headquartered in Newport Beach, Calif. with operations in London and New Delhi. For more information, visit www.getCAKE.com.
Accelerize Inc. (OTCQB: ACLZ) (OTCBB: ACLZ) offers marketing technology solutions that revolutionize the way advertisers leverage their digital advertising data. For more information, visit www.accelerize.com.
Use of Forward-looking Statements
This press release may contain forward-looking statements from Accelerize Inc. within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and federal securities laws. For example, when Accelerize describes the impact of its new enterprise software, the growth of affiliate marketing spend and uses other statements containing the words "believes," "anticipates," "plans," "expects," "will" and similar expressions, Accelerize is using forward-looking statements. These forward-looking statements are based on the current expectations of the management of Accelerize only, and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: changes in technology and market requirements; our technology may not be validated as we progress further; we may be unable to retain or attract key employees whose knowledge is essential to the development of our products and services; unforeseen market and technological difficulties may develop with our products and services; inability to timely develop and introduce new technologies, products and applications; or, loss of market share and pressure on pricing resulting from competition, which could cause the actual results or performance of Accelerize to differ materially from those contemplated in such forward-looking statements. Except as otherwise required by law, Accelerize undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risk and uncertainties affecting Accelerize, reference is made to Accelerize's reports filed from time to time with the Securities and Exchange Commission.
CONTACT: Media Contact:Brittany [email protected](949) 548-2253 x 257 Investor Contact:Ascendant Partners, LLCRichard [email protected](732) 410-9810