Business Issues: By Adam Dawson

5 Advertising Integrations Used In Video Games

Although advertising in games has been around since the dawning of the industry, it hasn't seen as rapid of growth and success as it has in the past 10 years. Offering low CPM rates and the potential to increase notoriety in the 13-35 age demographic, this space has become extremely sought after by companies when monetizing their brand. Currently, there are five ad integrations that have proven to be most effective in doing so. Read More

Monday during "The Voice"'s first night of live performances, contestant Kristen Merlin learned an important lesson when her microphone failed. With about 22 seconds left in her performance of Sugarlands Stay, Merlins audio dropped out. But just like the old saying, the show must go on, and so did Merlin. Eventually a stagehand brought her a new microphone and she was able to finish the last line of the song for all to hear, but Merlins poise impressed host Carson Daly and all four of the coaches, who Read More

Video: By Grab Media, a blinkx company

Five Bucks Will Let You Stream Joss Whedon's Latest Movie Early

Joss Whedon might currently be shooting the follow-up to The Avengers, but that hasn't stopped him from making waves with another of his projects. Just moments after In Your Eyes premiered at the Tribeca Film Festival, the Firefly creator announced that the supernatural love story he penned and executive produced would be immediately available to download on video streaming website Vimeo for $5. Read More

Video: By Grab Media, a blinkx company

Pfister, Depp Reunite For Sci-fi 'Transcendence'

For more than a decade, cinematographer Wally Pfister brought director Christopher Nolan's cinematic visions to life. Now, he's the one calling the shots. His directorial debut, the new sci-fi mystery "Transcendence", has many elements of a Nolan blockbuster — eye-popping visual effects, a mind-bending story and an A-list lead in Johnny Depp. All of those things translate into high expectations for Pfister, who jokingly likens his newly christened director's seat to an "electric chair." In the film releasing Friday, the mind of Depp's terminally ill scientist, Will Caster, is uploaded into a computer after his death, spawning an eerily unruly machine. At the heart of the story is the disrupted relationship of Will and his wife, Evelyn, played by Rebecca Hall. Read More

Video: By Grab Media, a blinkx company

'Captain America,' 'Rio 2' Top Box Office

In a springtime battle of sequels, "Captain America: The Winter Soldier" stayed strong enough to narrowly triumph over the debut of "Rio 2." According to Monday's final box office figures, the Disney's Marvel superhero sequel took in $41.3 million in its second weekend of release. Fox's animated family film "Rio 2" opened with $39.3 million. Read More

Video: By Clip Syndicate

Video: 'Captain America,' 'Rio 2' Top Box Office

Video: By Grab Media, a blinkx company

F1 - The Fastest Way to Explain Hybrid Technology

Efficiency, performance and reliability. The new Mercedes-Benz PU106A Hybrid Power Unit has shown a perfect blend of all three qualities so far this season. This 3D animation shows in detail how the Hybrid V6 turbo engine works and introduces tailor-made fluid technology that seems to reverse the laws of physics... Read More

Business Issues: By Miles Weston

Content Insider #331 - Power of Choice

NAB was even more lively this year because so many people were scrambling. Cable folks were bristling that they're still the gateway to the home TV. Rusting big iron producers in the Central Hall were saying how important they were. South Hall was totally busy with people who understood the industry is rapidly changing to OTT/IPTV and it was already 4K ready. Everyone wanted to control the consumer but he/she saw the fiber pipe to the home as a way out of paying for 100s of channels they never or hardly ever watched. More importantly people wanted their content on their terms at their times. Freedom of choice is something we all want...right? Read More